Sunday, February 22, 2009

Doritos is (are?) calling...


What?! Doritos® needs my help?


If you're anything like me (and that's a big "if"), you've noticed that Doritos® has been selling "unknown flavoured" Doritos® to promote their new contest wherein you identify their new flavour and create an ad for it.

Shawn couldn't resit bringing home a bag of the anonymous Doritos®, and I couldn't resist trying them.

I was able to pinpoint the flavour right away, and conceptualize a marketing premise fairly quickly, but I've just learned that Doritos® wants a taped ad (by March 18 !) — a much bigger commitment than I was originally willing to invest.

Will I do it??? Check out the potential competition here.

Best,

kh

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